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This Omega Seamaster is one made exclusively for members of the SAS. It is estimated that only around 300 of these Seamaster Professional Planet Ocean chronographs (Ref 22005200) watches were made, each engraved with the SAS logo and Who Dares Wins motto to the back.

This example, sold together with a box and papers from March 2010, sparked a bidding war at Fellows (23/15% buyer’s premium) in Birmingham on August 16, selling to a phone bidder for £12,000, surpassing its estimate of £5000-7000.