This is well-trodden ground for the Pughs who for many years under the previous owner Carolyn Stoddart-Scott took a stand, although on this occasion as Towy Antiques Fairs they will limit themselves to putting the show together and leave the selling to the 60 or so exhibitors.
This datelined and vetted event is regarded fondly by both standholders (some of whom have been returning for more than 15 years) and visitors who have fallen for its combination of informality and professionalism, with the accent on small affordable items.
Wisely, the Pughs will not risk a winning formula and when they bought the event last November they promised “no dramatic changes.”
Robert well knows the appeal of the fair: “Little Chelsea has always been something of an open trade secret – it’s such a great place to buy,” he says.
You can expect a queue on opening evening when trading commences at 4pm but proceedings will be more relaxed the following morning with a 10.30am start.
Trade are admitted free with a card, otherwise entry is £3.
Dealers take over but Little Chelsea will stay as they like it
UK: WELSH organisers (and occasional ceramics dealers) Robert and Carol Pugh make their debut as the new owners of the Little Chelsea Antiques Fair at Chelsea Old Town Hall, London SW3 on April 2 and 3.
