He has set up a network of internationally recognised experts and regional auction houses in the US and other countries who exhibit property at their locations but with all bidding taking place on the iGavel site.
The company, who launched their service last month, are hoping to encourage confidence and bidding by taking the unusual step of publishing all the reserves. As an added incentive to use the site, they are also offering free online evaluations for a limited time.
Items on offer on the site range from a lock of Elvis Presley’s hair to textiles, paintings and jewellery. The largest presence on their site is in furniture, which currently fields several hundred items. This is followed by jewellery, paintings, drawings and sculpture, ceramics and glass, Asian art and silver and vertu.
Sotheby’s former online auctions boss has another go at high-end web sales
A NEW company aiming to capture a market that even the top firms have failed to corner – selling high end art and antiques online – are trying a fresh approach. iGavel are headed by Vancouver-based Lark E. Mason, Jr, a 24-year veteran employee of Sotheby’s whose last role was director of online auctions for sothebys.com.