The portal, ArtAndCollect, is funded by a subscription-based service which is activated after a user lists two or more pieces for sale. Users can choose from a staggered fee structure according to the volume of works they sell. Though created to connect collectors, the site is also open to established galleries and dealers.
Founder Frédéric de Senarclens says that the platform allows for direct negotiations “further democratising the online art market”.
It is the third web-based art service that de Senarclens has launched. ArtAndOnly is a curated online gallery that went live in 2016 while ArtMarketGuru, the second of his businesses, offers buyers art market intelligence through regular reports.
De Senarclens is a Swiss art dealer who has also worked as a gallerist in Singapore. He has spent the last few years looking to capitalise on online market which some reports suggest is growing steadily.
ArtMarketGuru released a new report on London-based collectors ahead of last week’s Frieze fairs. It includes more than 100 London collectors (including Harriet Anstruther, Anita Zabludowicz) and offers a guide to collecting habits of London buyers and details of major purchases.